About Us

Our Story

We are buyers, merchandisers, designers, marketers, producers, storytellers and brand builders. We have sat on the other side of the table, which is why we know what a retailer needs to say yes, what a licensee needs to succeed, and how the customer emotional connects to a brand along their path to purchase. This combination is rare, and it is the reason our programs are successful. Our values are not just words on a page. They are our foundation and our passion.

Home as Heart

Everything we do is rooted in a genuine passion for the home space and the families who live in it. This focus isn't a niche; it's our north star.

Authentic Brand Stewardship

We protect and amplify what makes each brand uniquely itself. Never diluting, always elevating. Every decision honors the brand's DNA.

Entrepreneurial Partnership

We show up as invested partners, not vendors, with the hustle and trusted expertise of operators who've sat on every side of the table.

Storytelling That Converts

We believe emotional connection drives commerce, and we build the brands, products, content, and creative, that make it happen.

Commercial Instinct, Creative Soul

We marry the art of brand building with the science of deal-making, bringing the commercial rigor and industry relationships needed to turn brand potential into lasting retail presence. Because licensing is not just a transaction; it is the architecture of a brand's future.

Meet the Team

Professional headshot of a smiling woman with long auburn hair, wearing a black blazer against a light gray background.

Laura Aldrich

President

Professional headshot of a woman with long blonde hair, wearing a black blazer and black blouse against a light gray background.

Elizabeth Garcia

SVP, Creative & Design

Professional headshot of a smiling woman with shoulder-length brown hair, wearing a black blazer against a light gray background.

Kate Miller

Sr. Director, Business Development

Professional headshot of a woman with shoulder-length dark brown hair, wearing a black blouse against a light gray background.

Victoria DeFruscio

Sr. Director of Operations

Professional headshot of a smiling woman with long light brown hair, wearing a black blazer over a white top against a light gray background.

Andrea Antinozzi

Sr. Director of Licensing

Professional headshot of a smiling man with short gray hair, wearing a black suit jacket and white dress shirt against a light gray background.

Steven Greenly

Sr. Brand Director

Professional headshot of a smiling woman with long highlighted brown hair, wearing a black blazer against a light gray background.

Rachael Cunningham

Brand Director

Professional headshot of a smiling woman with long light brown hair, wearing a black blazer and black top against a light gray background.

Margaret Caldwell

Sr. Brand Manager

Professional headshot of a smiling woman with straight dark brown hair and black glasses, wearing a black blazer against a light gray background.

Emily Gioacchini

Graphic Designer

Let the journey begin.

CONTACT US NOW